Academic Catalog 2018-19

BUS 3901 Negotiation for Sales & Market

This course will provide the fundamentals of negotiation. Specifically students will be introduced to the framework first developed at the Harvard Negotiation Project. Specific focus will be on negotiation skills in the sales and marketing context. Simulations focused on sales and marketing will provide students opportunities to enhance negotiation skills in real time. Students will have have chances to negotiate one-one-one and teams. Video examples will be provided. The program is highly interactive and provides discussion sessions to deepen understanding.

Credits

1.00 unit